65.3% of Costa Ricans fall into the Pro Surfer profile, meaning that they already shop online regularly.
e-Readiness Index
e-Commerce Spend
In 2015, the total e-Commerce spend in Costa Rica reached US $442 million, and is predicted to grow 8.7% annually through to 2020, reaching $671 million.
e-Readiness Index Breakdown
Consumer Profiles
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